How much budget do you need for testing?

For users without a significant amount of data using Facebook ads, it’s tricky to define how much budget you require. It would technically be 50-100X the cost of the desired action (link click, lead, likes, engagements, sales, etc)

 

However, the minimum budget to avail of the service is 25/day (min. budget for optimally running 1 ad set)

 

As per Facebook: Your ad set needs about 50 conversions per week for our delivery system to learn who it’s best to show your ads to, and more conversions are better.

 

Learn More – https://www.facebook.com/business/help/1730527393892983